UK site selling a 30p direct debit to qualify for bank switch offers, plus switch deals
30pence.co (30pence.co.uk): UK site selling a 30p direct debit to qualify for bank switch offers, plus switch deals. Category on TopCheckouts: Trading & finance.
In September 2026, Similarweb estimates about 8,442 visits went from 30pence.co to a checkout payment page — #479 of the 607 sites we track. That is 40% down from the April–June monthly average of 14,015.
Total website visits that month were about 3,740 (Similarweb 3-month total, split by month-over-month change). Checkout visits are close to or above estimated site visits — site traffic is probably underestimated, or many checkout links live off-site (apps, communities, email).
Largest September traffic sources: search 70%, direct 22%, AI assistants 4%. (Top channel measured; others estimated by rank.)
New users mostly come from search: non-brand search is about 56%, with queries like “30p direct debit”, “low price direct debits”, “30p direct devit”. People find it by searching for a need, not the brand name.
Pricing: £0.30 direct debit (from).
Similarweb top channel measured, others estimated by rank
In September 2026, Similarweb estimates about 8,442 visits went from 30pence.co to a checkout payment page — #479 of the 607 sites we track. That is 40% down from the April–June monthly average of 14,015.
New users mostly come from search: non-brand search is about 56%, with queries like “30p direct debit”, “low price direct debits”, “30p direct devit”. People find it by searching for a need, not the brand name.
Pricing: £0.30 direct debit (from).
Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. See the methodology for how website visits and source mix are computed. Updated 2026-10-21.