UK online bakery selling and delivering birthday, celebration, wedding, vegan and gluten-free cakes
Sponge.co (sponge.co.uk): UK online bakery selling and delivering birthday, celebration, wedding, vegan and gluten-free cakes. Category on TopCheckouts: Marketing & e-commerce.
In September 2026, Similarweb estimates about 12,894 visits went from Sponge.co to a checkout payment page — #278 of the 607 sites we track. That is 64% up from the April–June monthly average of 7,867.
Total website visits that month were about 43,149 (Similarweb 3-month total, split by Semrush monthly trend). Roughly 29.9 of every 100 visits reached the checkout page.
Largest September traffic sources: paid 77%, search 13%, direct 10%. (Source breakdown from Semrush, desktop only.)
New-user source: other — mostly paid campaigns (about 77%).
Pricing: no public price found on the site — it may appear after login or inside the app.
Semrush source breakdown (desktop)
In September 2026, Similarweb estimates about 12,894 visits went from Sponge.co to a checkout payment page — #278 of the 607 sites we track. That is 64% up from the April–June monthly average of 7,867.
New-user source: other — mostly paid campaigns (about 77%).
Pricing: no public price found on the site — it may appear after login or inside the app.
Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. See the methodology for how website visits and source mix are computed. Updated 2026-10-21.